Detroit, Michigan Est. 2023

Identity systems for brands becoming what they're going to be.

A small studio working on brand identity, digital products, and motion — for clients who'd rather build something with a point of view than chase what's already working.

03 disciplines
04 commissions / quarter
01 small team, fully in-house

/ 01 Capabilities

Three disciplines, fully blurred
into one studio.

Most brand work is also a digital project. Most digital projects need motion. We do all three under one roof, by the same hands — no handoffs, no decks between phases.

  1. Brand identity

    primary

    Wordmarks, type systems, color, voice, and the visual language that holds it all together. Built to live across screens, print, and motion — not just look right in a deck.

    • Logo + wordmark system
    • Custom or curated type
    • Color & texture systems
    • Brand guidelines
    • Voice + verbal identity
  2. Digital products

    primary

    Websites, product UI, and small app interfaces — designed with the identity, not after it. We design and engineer the build in-house so it actually ships the way you saw it.

    • Marketing & brand sites
    • Product & SaaS interfaces
    • Web apps & dashboards
    • E-commerce builds
    • Performance + accessibility
  3. Motion

    secondary

    The bits that move. Brand films, product walkthroughs, social cut-downs, interactive web animation — sometimes a 15-second loop does the work of a half-page paragraph.

    • Brand films & teasers
    • Product motion + UI animation
    • Logo lockups in motion
    • Social cut-downs
    • Interactive web motion

Engagements are rarely just one of these. Most projects mix two or three — we’ll figure out the right shape together on a 30-min call.

/ 02 Pricing

Three packages.
Pick what fits.

Fixed price, fixed timeline, no upsells. Most clients land on Premium — that’s the package with the full identity refresh, motion accents, and structured SEO, and the one that does the most for cold traffic.

Standard

$1,500 + $300/mo

5-day delivery

  • 5-page brand-led website
  • Light identity touch-up (color + type)
  • 1 motion accent (animated logo loop)
  • Contact form + basic SEO
  • 1 revision round
  • Hosting + monthly care in retainer

Lvl 8

$4,500 + $1,000/mo

10-day delivery

  • Unlimited pages, fully custom
  • Full brand identity overhaul + guidelines
  • Brand film + motion identity system
  • Custom integrations
  • Advanced SEO + structured data
  • 3 revision rounds
  • Priority hosting + care in retainer

One-time setup + monthly retainer. The retainer covers hosting, security patches, monthly performance check, and 1–2 small content updates per month. First 30 days post-launch are free — billing starts on day 31. Cancel anytime with 30 days’ notice.

/ 03 Studio

A small team.
One workshop.

Lvl8 Studio is three people working from a converted print-shop space in Detroit. We met in 2023 over a brand refresh that outgrew itself — and decided that’s how we wanted to work.

  • 001 / EM

    Founder & Creative Director

    Ellie Marsh

    Started the studio after running brand at a Detroit motion shop. Spends her time on creative direction, brand strategy, and the parts of projects no one else wants to start.

  • 002 / CR

    Designer

    Connor Reid

    Joined from a NYC product design studio in 2024. Identity-first thinker, quietly obsessed with type. Owns the brand and digital design output across most projects.

  • 003 / RB

    Developer

    Riley Banks

    Engineering-focused. Builds the work in-house — websites, motion, and the small interactive bits that hold the brand together on screen. Cares deeply about page weight.

/ 04 Commission

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